Expert Claims Netflix Will Speedily Drop Meghan Markle If She Can’t Use the Royals To Cash In Anymore

What will happen to the Sussex brand if they refuse to put the royal family on blast every other day? Well, we’re about to find out, because it’s 2025 and there’s been no mention of “royal family did me this” or “royal family did me that.”

So far, it’s been Meghan Markle relaunching her lifestyle brand, Invictus Games, a couple of backlashes and controversies, but hey, that’s a Tuesday for the divisive couple. But, if they really are moving on from royal drama, will Netflix still find them valuable?

Hugo Vickers Weighs In On Meghan Markle’s Lifestyle Brand Relaunch Controversy

American Riviera Orchard is no more. In its place is the shiny new lifestyle brand Meghan Markle has chosen to call “As Ever.” The brand’s official launch will reportedly coincide with the release of her Netflix show, “With Love, Meghan.”

However, the new brand name hadn’t been in the world for hours before fans discovered that the name is also being used by a New York clothing line. This naturally led to some backlash, as fans and experts accused her of not properly doing her homework.

The thing is, “there’s almost nothing in the world that’s new,” and royal correspondent Hugo Vickers believes most companies encounter these issues in their earlier days.

That the Duchess of Sussex is on blast every other day for this common startup kink shows just a polarizing figure she’s become.

Vickers said: “She’s bound to be just being attacked because people want to attack her, and maybe actually, they’re also jumping on the bandwagon.”

Hugo Vickers On Netflix’s Reaction To Meghan Markle’s Negative Publicity

As the old saying goes, no press is bad press, and this more or less agrees with Netflix’s philosophy.

Even if the public is ripping into the 43-year-old former actress, it still wouldn’t make a difference to the streaming platform so long as people are tuning in to watch. The dislikes on the ‘With Love, Meghan’ trailer is enough to give anybody a cold shoulder.

Noting this, Vickers opined that Netflix will “presumably like any amount of publicity that this engenders, because it’ll get people to watch the show”.

“A company like Netflix wants value for money… they have to deliver,” he continued.

“I suspect that if it doesn’t work, then it’ll get axed like everything else, because that’s what happens in the commercial world. You sink or swim. It’s a tough world out there. I think in the end you have to come up with substance, and it’ll be interesting to see what sort of substance is produced by this programme.”

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